DIAGNOSING THE SUCCESS OF THE BLUE OCEAN STRATEGY WITHIN THE FRAMEWORK OF HUBRISTIC LEADERSHIP IDEAS. World Economics and Finance Bulletin, [S. l.], v. 42, p. 11–14, 2025. Disponível em: https://www.scholarexpress.net/index.php/wefb/article/view/4829. Acesso em: 18 apr. 2026.