STRATEGIC INNOVATION AS A TOOL FOR ENHANCING COMPETITIVE EXCELLENCE: A STUDY IN IRAQI CEMENT COMPANIES. World Economics and Finance Bulletin, [S. l.], v. 54, p. 132–143, 2026. Disponível em: https://www.scholarexpress.net/index.php/wefb/article/view/5832. Acesso em: 18 apr. 2026.