THE ROLE OF CREATIVE MARKETING IN THE DEVELOPMENT OF INNOVATIVE ECONOMY

Authors

  • Ishchanova Salomat Ismailovnat Students of "Silk road" international university of tourism and cultural heritage
  • Irgasheva Nargiza Azimdjonovna Students of "Silk road" international university of tourism and cultural heritage
  • Yusupova Klara Jamolbek qizi Students of "Silk road" international university of tourism and cultural heritage
  • Husenova Mohinur Sirojiddin qizi Students of "Silk road" international university of tourism and cultural heritage

Keywords:

Economics, innovative economic, creativity, creative marketing

Abstract

This article shows the role of creative marketing in organizing an innovative economy in the country. This article also describes the essence of the concept of creativity, creative marketing, the necessary conditions for the introduction of innovative marketing, types of marketing creativity

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Published

2022-12-12

Issue

Section

Articles

How to Cite

THE ROLE OF CREATIVE MARKETING IN THE DEVELOPMENT OF INNOVATIVE ECONOMY. (2022). World Economics and Finance Bulletin, 17, 62-65. https://scholarexpress.net/index.php/wefb/article/view/1786